Terms of Service.

Who we are and what these terms cover

JustDisplay is cloud digital signage software provided as a service, published and operated by IDEALOGY, a SARL with a share capital of €50,000, RCS Paris 505 014 506, VAT number FR45505014506, whose registered office is at 50 avenue des Champs-Élysées, 75008 Paris, France (“IDEALOGY”, “JustDisplay”, “we”). IDEALOGY has been designing and running software for businesses since 2008.

These terms cover justdisplay.app, the JustDisplay dashboard, the JustDisplay Marketplace and the JustDisplay player apps. Other services sold by IDEALOGY, such as JustCaster or its managed social media service, have their own contracts and are not covered here.

Our services and key words

JustDisplay offers three services, which you can use separately or together:

• Display – show your own content (media, playlists, live channels and schedules) on screens you pair with the player app.
• Monetize – list advertising space you own (a digital screen, a billboard or a TV channel) in the Marketplace and get paid for bookings.
• Marketplace and Cloud Premium Ads campaigns – book time slots or Cloud Impressions on other people’s listings, or launch a Cloud Premium Ads campaign across eligible screens of a country.

In these terms: a display is a screen paired with your account; a listing is an ad space shown in the Marketplace; the owner is the account that publishes a listing; the advertiser is the account that books it; a booking (or order) is a paid purchase of time slots, Cloud Impressions, a billboard or TV booking, or a Cloud Premium Ads campaign; a play is one playback of an ad reported by a player; an ad break is the Top, Middle or Last position in a display’s content loop; your balance is the money held in your JustDisplay account. More detail on each service is in our How it works guides.

Acceptance

By creating an account, publishing a listing, making a booking or otherwise using JustDisplay, you accept these terms. If you use JustDisplay for a company, you confirm that you are allowed to accept them on its behalf.

Your account and team

• Give accurate information, including your country, which sets your currency, your payment methods and where your Cloud Premium Ads campaigns run.
• Keep your login details confidential and tell us at [email protected] about any unauthorised use. Two-step sign-in is available and recommended.
• You are responsible for what happens in your account, including the actions of the members you invite and the sections you give them access to.
• Each person uses their own login; logins may not be shared.

Plans and the Free plan

The plan you choose sets how many displays, ad spaces, members, storage and Proof of Play displays you can use, as shown on the pricing page.

The Free plan is free forever: no time limit and no payment card required. In exchange, displays on the Free plan may show JustDisplay network ads in the ad breaks of their content loop. Displays within your paid plan’s display limit never show network ads (see displays above your plan limit). You can move to a paid plan at any time.

Prices on the pricing page are shown excluding VAT, in the currency of your country. VAT is added where it applies.

When a paid plan ends. A paid plan ends at the end of the period already paid when you cancel it, when it is not renewed or when a renewal payment fails. Your account then moves to the Free plan: automatically if you accepted these terms in your Profile, otherwise when you confirm the switch in the dashboard (you can also choose a paid plan again instead). If you choose the Free plan while a paid plan is still running, the switch is scheduled for the end of the paid period, renewals stop and the period already paid is not refunded.

On the Free plan, its limits apply and its displays may show network ads. Displays above the Free plan limit run as “Free with ads” (see below), keeping the oldest ones on your content; ad spaces above the limits are switched off, and playlists and schedules above those limits may be removed. Download or note anything you want to keep before your plan ends; you can return to a paid plan at any time.

Displays above your plan limit (“Free with ads”). When you have more displays switched on than your plan allows (for example after a downgrade or when a paid plan ends), you choose in Display which displays you keep on your own content. Displays that sell ad space or have bookings or orders that have not ended always stay on. If you do not choose, the oldest displays are kept. The other displays run as “Free with ads”: instead of your content they show JustDisplay content and network ads, until you upgrade your plan, switch them with a display you keep, or remove them. Your media, playlists and schedules are kept. When your plan allows more displays again, they switch back to your content automatically, oldest first. We inform you by e-mail when this happens and remind you while it lasts.

Paid plans: billing, renewal and cancellation

• Monthly plans renew every month and yearly plans every year, until you cancel. Payment is taken when you subscribe and at each renewal.
• You can cancel at any time in Subscription. Access continues until the end of the period already paid, which is not refunded.
• Upgrades apply immediately; downgrades apply at the next renewal. If you go over a lower plan’s limits, you choose which displays and listings stay active; the other displays run as “Free with ads” (see above).
• Invoices are available in Billing. If a payment fails or an invoice remains unpaid after a reminder, we may suspend paid features. For business customers, late payment interest and the €40 fixed recovery indemnity provided by French law may apply.

Screens, players and internet

You supply the screens, the player devices and the internet connection. JustDisplay runs on the platforms listed on our Download page (Android, Fire TV, Windows and Samsung). Content already received keeps playing offline, but new content, changes, ads and play reports need a connection.

A display’s place is used for Marketplace distance search and for Cloud Premium Ads campaigns. It is taken from the device’s location when available, otherwise from the listing’s map point, otherwise from the internet connection, and may therefore be approximate.

Player apps are distributed through third-party app stores or downloaded from justdisplay.app and run on third-party operating systems. Their features and rules can change, and the terms of those stores and systems also apply to you.

Your screens, where you place them, and the law

JustDisplay is software and an online platform. IDEALOGY does not supply, install, place, light, power or operate your screens, and does not check where they are installed or whether they may be installed there.

You alone decide where your screens are placed and what they show, and you are responsible for complying with every law, regulation, permit and local rule that applies to them, in particular when a screen can be seen from a public place. For example, a screen inside a shop window that faces a pavement or a road may be subject to:

• authorisations or declarations to the town hall, and local advertising rules (in France: the Code de l’environnement and the local advertising regulation, RLP);
• rules on brightness, energy use and night-time switch-off of luminous and digital advertising and signs;
• road safety rules: a screen must not dazzle drivers, distract them or imitate traffic signs or signals;
• local taxes on advertising and signs (in France: the TLPE);
• electrical, fire and mounting safety, and the rules of the building, shopping centre or landlord;
• licences for music or video shown in public (in France: SACEM / SPRE), copyright and image rights;
• data protection rules for any personal data your content shows.

The same applies to owners who sell advertising space through the Marketplace, for each screen, billboard or channel they list.

You will compensate IDEALOGY for any fine, claim, damages or costs (including reasonable legal fees) caused by the place, installation, operation or content of your screens, or by a breach of these rules. We may pause a display, a listing or a booking, without refund where you are at fault, if an authority asks us to or if we receive a well-founded complaint.

How ads play on a display

Your own content always comes first. Whatever a display shows (a playlist, one media, a live stream or a schedule) plays as a loop, and ads only enter three breaks of that loop: Top, Middle and Last. In a break, Cloud Impressions bought for that display play first, then, on Free-plan displays only, one network ad. A display running as “Free with ads” above its plan limit shows JustDisplay content, with network ads in the same breaks. When a display shows a single image or a live stream, a break comes at the interval set in the listing (by default every 60 seconds for an image and every 5 minutes for a live stream).

During a sold time slot, the display plays only the content of the advertiser who booked that slot, with no other ads.

Selling advertising space (Monetize)

When you publish a listing, you confirm that you have the right to sell advertising on that screen, billboard or TV channel, and you agree to:

• describe it accurately: type, place and map point, size, orientation, venue, photos, prices, available dates and slots, impression packs and the advertiser industries you accept;
• keep a digital display switched on, connected and showing its listing schedule during sold slots, and keep it online so that bought impressions can play;
• for billboards and TV channels, accept or decline each request in time, put up the artwork or air the spot as booked, and send proof when the advertiser asks for it;
• refuse only ads that break the law, these terms or the industries you excluded, and not to change prices or availability of what has already been booked;
• comply with the rules that apply to your space (permits, local advertising rules, broadcasting rules) and declare your own income and taxes.

A listing with running or upcoming bookings cannot be deleted or switched off. Activating a digital listing sets its display to the listing’s schedule. After a booking is completed, its value minus the marketplace fees is credited to your balance.

Booking advertising (Marketplace)

• Prices are set by the owner. The total, including the marketplace fees, is shown before you pay. A booking exists only once payment is confirmed; slots you select are held for you only briefly while you check out.
• Time slots give you the display for the booked half hours, with only your content. Cloud Impressions belong to that one listing and play in the break you choose until they are used; they are not tied to a slot or a date. Impressions still unplayed when the booking ends are refunded (see Payments, holds, refunds and payouts).
• Nothing plays until you assign media to the booking in Marketplace Orders. Check the display’s orientation and the dates before you assign.
• Ad plays are playback events reported by the players. They are not a measure of how many people saw your ad, and no audience, traffic or sales result is promised.
• The advertising contract for a listing is between you and its owner; JustDisplay provides the platform, collects the payment and settles it as described in these terms.

Billboard and TV channel bookings

A billboard or TV booking is a request to the owner. Your payment is held by JustDisplay until the booking is completed. It follows these steps: Requested → Accepted → Aired → Proof → Completed.

• The owner accepts or declines the request. A declined request is refunded.
• After the booked period, the advertiser confirms the booking or asks for proof. The owner then sends photos or a video in the order messages, or refunds.
• Each step has a deadline shown in the order. If proof was asked and not sent in time, the booking is refunded automatically. If proof was sent and the advertiser did not answer in time, the booking is completed automatically and the owner is paid.
• Either party can open a dispute; see Problems with a booking.

Cloud Premium Ads

• A Cloud Premium Ads campaign buys a number of impressions in the countries you choose, at the position (Top, Middle or Last) and ad length you pay for. It does not reserve any specific display or time.
• Network ads play only on eligible displays that are online — Free-plan displays and displays running as “Free with ads” above their plan limit — match the orientation you chose and, if you set one, the radius around a place. Several campaigns share breaks by taking turns, one ad per break.
• How fast impressions are delivered depends on the number of eligible displays that are online; no delivery date is promised. Impressions remain in your campaign until they are played or until the end of the campaign period shown at checkout; impressions still unplayed then are refunded.
• Nothing plays until you assign media to the campaign in Marketplace Orders → Cloud Premium Ads.

Advertising content rules

Every ad shown through JustDisplay must be lawful in the country where it is displayed, truthful and not misleading, and you must hold all rights to its texts, images, music, video, brands and people shown. Ads must not promote illegal products or services, contain adult, violent, hateful or discriminatory content, or break the rules that apply to regulated sectors such as alcohol, tobacco and vaping, gambling, medicines, financial products or political advertising.

Owners may restrict the industries they accept. We may refuse, pause or remove an ad, a booking or a listing that breaks these rules or that we are asked to remove by an authority; where the advertiser is at fault, the booking is not refunded.

Proof of Play and order reports

Proof of Play, available on the displays your plan allows, records each display’s online, offline and public-display time and every media played, with its count and duration. Marketplace Orders records every ad play of a booking with its date and time, display, media, city, country and the latitude and longitude where the display ran, and lets you export it as CSV.

These records come from the players. They depend on the device being online and reporting, arrive in batches (the latest plays can take up to about 10 minutes) and may be incomplete if a device is offline for long or tampered with. They are records of playback, not of audience. In case of disagreement, our server records are used as the reference, unless proven wrong.

Payments, holds, refunds and payouts

Paying

• Payments are processed by Stripe. Card and bank details are entered on Stripe and are never stored by JustDisplay. VAT, where it applies, and any processing fee are shown before you confirm.
• Any JustDisplay credit in your account is used first at checkout; the rest is paid on Stripe’s secure page. A card can be used up to the per-order limit shown at checkout. SEPA Direct Debit or bank transfer may also be offered for Cloud Premium Ads campaigns, for Marketplace bookings whose first slot starts at least 7 days later, and for orders above the card limit. Plans are paid by card or SEPA Direct Debit.
• A booking paid by bank transfer or SEPA Direct Debit is confirmed once the money reaches us: you then confirm it from the link we e-mail you. Time slots are not held while the money is on its way; if a slot has been taken meanwhile, the amount stays in your account as JustDisplay credit.
• A first booking above an amount set by JustDisplay may need a quick check by our team before it can be paid.

How a booking payment is held

• When you pay for a Marketplace booking or a Cloud Premium Ads campaign, the owner is not paid at checkout. JustDisplay holds the booking’s value and follows it in Billing → Bookings (on hold, settled or refunded).
• Time slots are settled after each slot has ended, from the screen time recorded by Proof of Play. Cloud Impressions are settled when all of them have played or when the booking ends. Billboard and TV bookings are settled when they are completed (see Billboard and TV channel bookings). Cloud Premium Ads are settled when all impressions have played or at the end of the campaign period shown at checkout.
• At settlement, the owner receives the played part of the booking minus the owner’s marketplace commission, as earnings. Network ads are JustDisplay ads: they do not create earnings for the displays that show them.

Refunds

• You get back the part you paid for but did not receive, including the matching fees and VAT: the unplayed part of a time slot (for example if the display was offline), Cloud Impressions or network impressions still unplayed when the booking or campaign ends, and the full amount of a billboard or TV request that is declined, whose proof is not sent in time or whose dispute is decided in your favour.
• Refunds go back to the payment you used — your card, or your bank account for SEPA Direct Debit and bank transfer (Stripe may e-mail you to ask for the account) — when that payment was made within the last 170 days. Otherwise, and for any part paid with JustDisplay credit, the refund is added as JustDisplay credit. Banks usually need 5 to 10 business days to show a refund.
• When you order a new Cloud Premium Ads campaign for a country, your running campaigns in that country are closed and their unused impressions are refunded as JustDisplay credit.
• JustDisplay credit is used automatically at your next checkout. It is not paid out in cash and is not transferable.
• Every refund has its own credit-note number (AV-…), shown in Billing and on your invoice.
• A paid plan period is not refunded (see Paid plans), except as required for consumers.

Payouts to owners

• Owners’ earnings are paid once a month by bank transfer to the bank account entered in Profile → Bank details, when the earnings to be paid reach at least 20 in your currency. Each payout has a statement number (PO-…) in Billing → Earnings & payouts.
• Only earnings from bookings on your listings are paid out, never JustDisplay credit. After a change of bank details, the next payout waits at least 48 hours. We may hold a payout while a dispute or a suspected fraud is reviewed.
• Fixed prices and fees can change for the future; a booking already paid keeps its price.

Problems with a booking

Start with the order messages: owners and advertisers can exchange files and explanations there. If you cannot agree, open a dispute from the order (billboard and TV bookings) or write to [email protected] with the order number. Our team reviews the order, the play records, the proof and the messages, and decides whether the booking is completed, partly or fully refunded. We aim to answer within 10 business days. This does not limit your right to go to court or, for consumers, to a mediator.

Acceptable use

• No unlawful, infringing, hateful, deceptive or harassing content on your displays or in your listings.
• Content you display must respect the rights of others, including image rights, copyright and licences for showing music or video in public.
• You are responsible for following the laws and local rules that apply to your screens and to advertising, as set out in Your screens, where you place them, and the law.
• No fake listings, fake bookings or artificial plays, no manipulation of a player or its reports, and no use of Marketplace contacts to take bookings outside JustDisplay to avoid fees.
• No attempt to disrupt the service, reverse engineer it, resell it or access other customers’ data.

Your content

You keep all rights to the content you upload and display. You grant IDEALOGY the limited right to host, process and transmit that content only to operate the service for you. When you book advertising, you also grant the owner of the listing the right to display your ad for that booking only. Listing details and photos you publish are shown publicly in the Marketplace. We do not use your content in our own marketing without your written agreement.

Availability and support

We aim to keep JustDisplay available at all times but cannot guarantee uninterrupted service. JustDisplay runs on a cloud and CDN infrastructure: the website, the dashboard and your content are served from the locations best suited to your country. Planned maintenance is announced in advance whenever possible. Support is available in French and English at [email protected] on business days.

Suspension and termination

We may suspend or close an account, a listing or a booking that breaks these terms, remains unpaid, or puts the service, other customers or the public at risk. Except in serious cases, we give notice first. You can close your account at any time once your bookings are completed and your earnings are paid out, and you can download your content before it is deleted.

Liability

IDEALOGY provides the service with the care expected of a professional. We are not liable for indirect damage such as loss of profit, loss of audience or loss of opportunity, nor for damage caused by a third-party device, operating system, app store, payment provider or internet provider. As a platform, we are not responsible for the listings, ads and conduct of owners and advertisers, nor for the condition, location or audience of an advertising space. We are not responsible for where and how your screens are installed, lit, powered or operated, nor for the permits, declarations, taxes or fines linked to them (see Your screens, where you place them, and the law). For direct damage, our total liability is limited to the amounts you paid to JustDisplay during the twelve months before the event. Nothing in these terms limits liability that cannot be limited by law.

Consumers

JustDisplay is designed for professionals. If you subscribe as a consumer, you have 14 days to withdraw from a paid plan. By asking for immediate access, you accept that the service starts during that period; if you then withdraw, you pay only for what has been used. Advertising bookings for a specific date or period are not subject to the withdrawal right once confirmed, as the law allows. Consumers may also contact a consumer mediator or use the European online dispute resolution platform.

Governing law and disputes

These terms are governed by French law. Before any legal action, please write to [email protected] so that we can look for a solution. Failing agreement, disputes are submitted to the competent courts of Paris, except where mandatory consumer rules provide otherwise.

Changes to these terms

We may change these terms, for example to reflect new features or new legal requirements. Important changes are announced by e-mail or in the dashboard at least 30 days before they apply. If you do not accept them, you may cancel before they take effect. Bookings already paid stay under the terms in force when they were made.

Contact

IDEALOGY — JustDisplay, 50 avenue des Champs-Élysées, 75008 Paris, France. [email protected].